ABOUT GOLDWELL

COMPANY TIMELINE / 1961-1979

In previous years, the company had earned a good reputation with its ingenious solutions to day-to-day hairdressing salon problems as well as its product ideas which frequently revolutionized the market. In 1976 Goldwell gained international recognition in the world of hairdressing.

This year saw the launch of the first and only permanent wave solution in the world that turned to foam on contact with air. This development turned the entire permanent wave market upside down. Yet another decisive breakthrough had been achieved. Goldwell had earned its reputation as an innovator and pacesetter for the sector within the international hairdressing trade.